Most of the things that you hear about running a Cafe in Malaysia are not true. Then what is the real truth? If you think that employing more staff and not having a cafe management software is going to make your cafe efficient then that is the biggest myth. Read more to learn the real truth about running a cafe in Malaysia.
Myth 1: More Staff Equals Easy Operations
One of the biggest myths is the belief that having enough manpower will automatically make running a cafe easy. You might think that hiring more staff will solve all your problems, but this isn’t always the case.
While it’s true that more hands can help, managing a larger team can introduce its own set of complications. More staff means more schedules to manage, more conflicts to resolve, and potentially more mistakes. Without an employee management system, you’ll face trouble. According to a survey by Restaurant Dive, nearly 60% of restaurant owners report that staffing is one of their biggest challenges. If you’re not careful, having more people can create chaos instead of efficiency.
Myth 2: A Great Menu is All You Need
Another common myth is that having a great menu is all you need to attract customers. While an appealing menu is essential, it is only part of the puzzle.
Your cafe’s success depends on various factors like having an engaging menu like a digital menu, menu engineered menu, and well well-priced menu. According to a F&B Statistics Report 2023, 90% of diners say they consider service quality when choosing where to eat. If your operations are disorganized, even the best menu won’t save you.
Myth 3: Location is Everything
Many believe that having a prime location guarantees success. While location is important, it is not the sole factor.
A great location will bring in foot traffic, but it won’t guarantee repeat customers. If your operations are inefficient, customers may not return. You don’t want to make your customers wait for a long time because of inefficient order preparation processes. A study by Nielsen found that only 33% of consumers will return to a cafe if they have a poor experience, regardless of location. You need to make sure that you give your customers an error-free service.
Myth 4: Social Media Will Do the Marketing for You
In today’s digital world, many think that having a social media presence is enough to market their cafe. While social media is an excellent tool for marketing, it is not the only thing you should rely on.
90% of recipients open SMS within the first 3 minutes. So if you’re thinking that SMS marketing won’t be that effective then you need to reconsider. SMS marketing can help you build a loyal customer base and attract new customers.
Myth 5: You Don’t Need a Cafe Management Software
Some cafe owners think they can manage everything themselves without a cafe management software. This myth can be detrimental to your business.
A cafe management system helps you oversee different processes. It can streamline operations, manage inventory, and keep track of sales in real-time. According to a report by Capterra, 70% of restaurant owners who implemented a POS system reported increased operational efficiency. With an easy-to-use POS system, you can focus on serving your customers rather than getting lost in paperwork.
In conclusion, many myths surround opening a cafe in Malaysia. Believing that more staff means easier operations, or that a great menu alone will ensure success can lead to frustration. Understanding the importance of effective management is crucial for your cafe’s success.
Investing in cafe management software can be a game changer. It allows you to streamline operations, improve customer experience, and ultimately increase your profitability. Don’t let myths hold you back. Equip yourself with the right tools and knowledge to make your cafe a success.
By addressing these myths and focusing on effective management, you can create a thriving cafe in Malaysia. Remember, running a successful cafe requires more than just manpower and a good menu. It takes strategy, planning, and the right tools.
