If you serve desserts in your eatery, you already know how important it is to have a crowd-pleaser on the menu. One dessert that never fails to impress is the tiramisu dish. This Italian classic has won hearts in Malaysia, and it’s not just because of its rich tiramisu flavour. We have strong data points to support that Tiramisu is a must-have on your menu. It’s also a smart choice for boosting profits. Let’s break down why tiramisu works so well here and how you can make the most of it.
The Popularity of Tiramisu in Malaysia
Malaysians love desserts, and tiramisu fits right in. The mix of coffee, cream, and cocoa makes it a favourite for many. Unlike some desserts that are too sweet, tiramisu balances bitter and sweet perfectly. This makes it a hit with both locals and tourists.
In 2025, data from the Malaysian Food Trends Report shows that desserts with coffee flavours, like tiramisu coffee variations, are growing in demand. About 42% of diners prefer desserts that include coffee elements. Since tiramisu already has this built in, it’s an easy sell. Plus, its Instagram-friendly look helps. People love sharing pictures of their food, and a well-presented tiramisu dish gets attention.
Cost vs. Profit Margin – Why Tiramisu Dish Makes Sense
Let’s talk numbers. Making tiramisu costs less than you might think. The main ingredients—eggs, mascarpone, coffee, cocoa, and ladyfingers—are affordable. A single serving costs around RM3 to RM4 to prepare. Most places sell it for RM 12 to RM 20, depending on location and presentation. That’s a profit margin of 70% or more.
Compare that to other desserts like cheesecake or crème brûlée, which need more expensive ingredients. Tiramisu stays fresh for a couple of days in the fridge, so you don’t waste much. If you manage your stock well, you keep costs low and profits high.
How Tech Helps You Sell More Tiramisu
You might wonder how to track which desserts sell best. This is where restaurant management software comes in. A good system tells you how many tiramisu servings you sell each day, which days are busiest, and when to prepare more.
For example, if your software shows that tiramisu sales spike on weekends, you can adjust your stock. You’ll avoid running out when demand is high. It also helps you see if pairing tiramisu with coffee increases sales. Maybe offering a tiramisu coffee combo brings in more customers. The data guides you, so you don’t guess. EasyEat will also give you insights about your profits and losses so that you can check if Tiramisu is selling well in your restaurant or not.
Easy Ways to Boost Tiramisu Sales
You don’t need to change much to sell more tiramisu. Small tweaks can make a big difference. Firstly, you can use EasyEat’s recommendation feature that will automatically suggest Tiramisu with the main course that your customers are going to order, or if they’re here only for the dessert, then the system will show the popular drinks that they can pair with this dessert.
Secondly, you can use EasyEat’s SMS Marketing feature, which can help you promote your Tiramisu. You can offer your customers discounts through coupons or vouchers. They can redeem it whenever they feel like it, and they would always love to come back to your restaurant. Offering your customers a free Tiramisu if their order value is high, or if they’re at your restaurant to celebrate their special occasion.
Thirdly, use social media. A quick video of you making tiramisu can attract attention. Show the layers, the dusting of cocoa, and the final presentation. People will want to try it when they see how good it looks.
Keeping Quality Consistent
The key to keeping tiramisu popular is consistency. If it’s too soggy one day and too dry the next, people won’t come back. Stick to a trusted recipe and train your kitchen staff well. The best tiramisu has soft layers, a strong coffee taste, and just the right amount of sweetness. EasyEat can help you retain the consistent taste of your dessert with its recipe management feature. Every time your customers place an order same amount of ingredients is deducted.
If you’re making tiramisu in large batches, keep an eye on freshness. No one likes a dessert that tastes like it’s been sitting for days. Use your software to track how much you sell daily, so you always serve it at its best.
Frequently Asked Questions
Tiramisu is more than just a dessert, it’s a smart choice for your menu. Try these tips, and watch your sales grow. Malaysians love it, it’s cost-effective, and with the right tools, you can sell more without extra effort. Use data to track sales, train your team to promote it, and keep the quality high. Small steps lead to big rewards.
